Shoplifting
Retail Company's Employees Wearing Body Cameras to Deter Theft
A surge in flash mob robberies and shoplifting at retail stores has some companies getting creative with security,
In a bid to combat the rising tide of retail theft, TJX Companies, the parent organization of TJ Maxx, Marshalls, and HomeGoods, has introduced body-worn cameras for some of its employees. This initiative, which began late last year, aims to deter shoplifting and enhance the safety of both employees and customers.
The decision to equip loss prevention associates with body cameras comes in response to a significant increase in retail theft, which has plagued the industry. According to the National Retail Federation, the retail sector experienced losses amounting to $112 billion in 2022, up from $94 billion the previous year. This surge in theft has prompted retailers to explore various security measures, including the use of body cameras.
John Klinger, Chief Financial Officer of TJX, highlighted the potential benefits of body cameras during a recent earnings call. He explained that the presence of body cameras serves as a de-escalation tool, making individuals less likely to engage in undesirable behavior when they know they are being recorded. "It's almost like a de-escalation where people are less likely to do something when they're being videotaped," Klinger stated.
The body cameras are currently being used by specially-trained loss prevention associates in select stores. These employees undergo thorough training on how to use the cameras effectively in their roles. The footage captured by the cameras is only shared with law enforcement upon request or in response to a subpoena, ensuring that the privacy of customers and employees is respected.
Despite the optimism from TJX executives, the effectiveness of body cameras in deterring theft remains a topic of debate. Some employees have expressed skepticism about the cameras' impact on safety and theft prevention. A TJ Maxx retail worker in Florida, who requested anonymity, described the cameras as "just for show" and questioned their practical purpose. This sentiment is echoed by some criminologists and worker advocates, who argue that improved training, better staffing levels, and other safety investments would be more effective in protecting frontline workers and minimizing shoplifting incidents.
Nevertheless, the use of body cameras in retail is gaining traction. A survey by the National Retail Federation revealed that 35% of major US retailers were investigating body cameras for their employees, with 11% already piloting or testing the technology. Security companies, such as Axon Enterprise, which owns Taser, are now designing and marketing body cameras specifically for retail workers. Axon President Joshua Isner noted that retail is an emerging market for body cameras, and one trial retailer reported a 53% reduction in incidents with the cameras compared to stores where employees were not wearing them.
The implementation of body cameras is part of a broader strategy by retailers to address the issue of "shrink," an industry term for merchandise that goes missing due to theft or damage. In addition to body cameras, retailers are employing other security measures such as locking up products behind glass cases, removing self-checkout stations, and collaborating more closely with law enforcement.
The debate over the use of body cameras in retail is not limited to the United States. In the UK, retailers like Tesco, Lidl, and Greggs have also issued body cameras to their employees. Tesco CEO Ken Murphy emphasized the importance of employee safety, stating, "Money spent on ensuring people are safe at work is always well spent. But it should not have to be like this."
While the effectiveness of body cameras in deterring theft remains to be fully seen, TJX Companies is committed to exploring innovative solutions to safeguard its stores and employees. The company hopes that the presence of body cameras will not only deter potential thieves but also demonstrate its commitment to safety in its stores.
As the retail industry continues to grapple with the challenge of shoplifting, the implementation of body cameras represents a new frontier in loss prevention strategies. The debate surrounding their impact on the shopping experience and their effectiveness in deterring theft is likely to continue, but for now, TJX Companies is taking a proactive approach to address the issue head-on.